Cattle Tracking & Management solution
Result
90%
New User Engagement
85+
Profits
77%
New Customer Acquisition
Spending the majority of our time on outmoded supply chain systems was challenging. New user experience design were straightforward, efficient, and most importantly, reliable.
Objective
Revamping herd management technology for cow/calf producers and stockers to boost efficiency and promote healthier cattle. The redesign aims for a modern look, improved usability, and a consistent visual style for a streamlined and effective user experience.
Challenges
Simplifying the manual work to make cattle tracking and management digitally accessible needed key attention to details. Considering the complexity and the users, crafting a seamless user experience across websites and mobiles was challenging.
Solutions we offered
With a fresh consistent visual style the new design streamlined an effective guided user experience to boost efficiency and promote healthier cattle
Unified Design Language
Fully revamped the design language, preserving the company's branding and usability while ensuring consistency across both web and mobile platforms.
Digitalization of Manual Data Handling
Transformed the manual data handling process into a digitalized system for optimal performance.
Iterative Design Process
Created interactive designs leading to prototypes to provide a comprehensive understanding of the product.
Mobile-Centric Digital Integration
Made it easy for users to seamlessly use both the website and mobile application without doing the same data entry twice thereby making it easier and faster for users to complete their task.
How did our solutions help?
We made things easier for farmers by improving how they handle data. This means less manual work for them, making their work more efficient. By keeping a constant eye on things, we also helped reduce health problems with the animals on the farm.
Enhanced User Experience
Users found the redesigned solution notably easier to use and the increase overall user engagement.
Reduced Manual Workload
The digitalization of manual data processes led to a significant decrease in manual work for Ranchers.
Increased Operational Efficiency
The solution resulted in improved efficiency for cow/calf producers and stockers.
Health Monitoring Advancement
Continuous herd monitoring through the application contributed to a notable reduction in illnesses and fatalities.
