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neointeraction

design

Crew Mobility Management in a Cruise 

Overview

TM hub is an application that staff members aboard the Carnival ship will use to organize their daily activities, tasks, and information about their journey

Result

90+

New User Engagement

85+

Profits

80%

New Customer Acquisition

A well designed product, we are impressed with design quality and User experience. Detailed wireframe & prototypes helped us to understand the UX better.

Objective

The aim is to enhance the daily user experience by revamping the app's interface, making it more user-friendly. The focus is on simplifying the crews' daily activities, tasks, and get information about their journey seamlessly all in one place.

Challenges

Considering the app was created by tech first approach where in it was built from the utility point of view, no significant design considerations or user research were used when creating the app for various user personas

Solutions we offered

We revamped the app to benefit the target user by simplifying and streamlining their daily tasks, which was accomplished through,

Brainstorming

Brainstorming sessions with the client and the creation of rough sketches served as the project's inspiration

Identifying Key flows and user pain points

Identifying key user flow and its pain point in the existing app

Collaborative decision making

Presentation of the refined key flow to the stakeholders to make impactful design decisions

Foundation

Wireframing , prototyping and micro interaction

Brainstorming Session

Brainstorming sessions with the client and the iterative sketches served as the project's inspiration

How did our solutions help?

Our user task-focused design empowers crew members, ensuring seamless goal achievement and enhanced productivity. Beyond technical improvements, it transforms daily routines for a more enjoyable and manageable experience.

Improved Usability

Our design significantly enhances the system's usability, offering a more user-friendly and accessible interface.

User Centric UI

Prioritizing crew well-being and mobility managment, our UI design ensures both functionality and ergonomic comfort, enhancing the overall user experience.

Streamlined User Flow

The new user flows made it easier to get tasks done quickly, reducing challenges and ensured a smooth transition for different user throughout their navigation

Ready to redefine your product ?

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