Technology & user expectations change with time and organizations are not nimble enough to adopt new technologies as it requires retraining staff and reworking existing systems, creating more overheads.
Digital transformation isn’t just about using more software tools and upgrading a company’s IT infrastructure. When an organization decides to implement technologies in its business operations, the way it engages with customers changes as well.
What this means is that if the user experience doesn’t get enough attention, chances are the entire process will fail. For the digital transformation of your company to be successful, go for a Design Transformation approach.
To know more about how we deliver great experiences, take a look at our Engagement Model